Bonus Cap Gets Sapphire Rooms In Hot Water

Sapphire Rooms - ASA A Ticking Off For Sapphire Rooms

If you’re a regular online casino player then the chances are you will have heard of a cap being placed on winnings derived from bonus funds.

However, whilst we may be aware of these types of T&Cs, they still have to be clearly visible alongside the offer that has the limitation on or, like Sapphire Rooms, you could find yourself with a slap on the wrist from the Advertising Standards Authority (ASA)!

About Sapphire Rooms

Sapphire Rooms is one of many online casinos today that are part of the Nektan (Gibraltar) Ltd group. There are multiple white label sites from this company and the chances are, each have the same T&Cs that have created an issue for this casino.

The site launched in October 2014.

The Complaint To The ASA

There was just one complaint to the ASA and it was in regards to the welcome offer seen at the site in January 2017.

The complainant felt that the cap on bonus related winnings was not made clear enough on site and felt strongly enough to raise their concerns with the appropriate body, namely the ASA.

Of course, as you would expect, Sapphire Rooms defended themselves and suggested that the space available limited what could be included and that the ad contained all the ‘appropriate salient conditions’ and made it perfectly clear that there were other terms and conditions applicable to the offer.

Sapphire Rooms also said that they would fully cooperate with the ASA and going forward, would make all necessary changes.

The ASA Ruling Against Sapphire Rooms

Whilst the ASA were happy to accept the casinos willingness to amend the advertising, it did not agree that the ad was acceptable.

The ASA felt that the wagering requirements of the bonus in question were made sufficiently clear but the cap was not. For this reason they found that the company were in breach of the following CAP codes:

CAP 3.1
Marketing communications must not materially mislead or be likely to do so.
CAP 3.9
Marketing communications must state significant limitations and qualifications. Qualifications may clarify but must not contradict the claims that they qualify.
CAP 8.17
All marketing communications or other material referring to promotions must communicate all applicable significant conditions or information where the omission of such conditions or information is likely to mislead. Significant conditions or information may, depending on the circumstances, include:
CAP 8.17.1
How to participate
How to participate, including significant conditions and costs, and other major factors reasonably likely to influence consumers’ decision or understanding about the promotion

You can read the full adjudication for Sapphire Rooms here.

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